How to pair fonts: a practical guide
Pairing fonts effectively is both an art and a science, requiring a balance of contrast, mood, and technical understanding. By focusing on these elements, you can…
31 Aug 20263 min read
Typography Guides
Typography Guides
Practical typography: hierarchy, spacing, scale and choosing type.
How to choose a font for any project
Choosing the right font for your project is a crucial decision that can significantly impact its success. This guide will walk you through a decision process…
30 Aug 20263 min read
What is a type scale, and how to build one
Type scales are systematic approaches to choosing type sizes for a design, ensuring visual harmony and consistency across different elements. By using modular scales with specific…
29 Aug 20264 min read
Serif vs sans-serif: which to use, and when
Choosing between serif and sans-serif fonts depends on the medium, readability needs, and the specific context in which the text will be read. Serif fonts, with…
28 Aug 20264 min read
Font weights explained (100–900)
Font weights are numerical values ranging from 100 to 900 that define the thickness of a typeface's strokes. While "regular" text often corresponds to a weight…
27 Aug 20263 min read
Line height and letter-spacing: a practical guide
Achieving harmonious typography involves mastering two critical elements: line height (leading) and letter-spacing (tracking). Sensible defaults for these aspects can significantly enhance readability and visual appeal,…
26 Aug 20264 min read
How many fonts should a website use?
When designing a website, the number of fonts you should use is typically one or two font families. This approach ensures readability, maintains a cohesive design,…
25 Aug 20264 min read